Since 2009, Sumol Summer Fest has been much more than the start of the holidays—it’s a symbol of the very best summer has to offer: beach, friends, music, and freedom. It’s a true manifesto of authenticity and a celebration of individuality.

Year after year, this celebration comes alive not only through music, but also with the sea nearby and urban culture always present. In its 15th edition, held on July 4 and 5 in Caparica, the festival welcomed a full house of partygoers celebrating the Sumol spirit. The beach, skateboarding, art (featuring the duo Gonçalo Mar and Pitanga), and dance (Jazzy) joined forces with epic concerts to create a truly unique festival experience—with Sumol’s unmistakable signature.

According to Rita Geraldes, Marketing Manager:
“Sumol Summer Fest is a festival where the brand truly lives its identity and speaks directly to its younger audience through all the elements activated—music, urban art, skate, and entertaining experiences (with surprises!) that stretch from the campsite to the beach and through the night. Sumol promotes living freely, without filters or poses. What happens at the festival, stays at the festival—but we still leave a few good hints on our digital channels so those who missed out won’t miss the 16th edition!”

Huge thanks to all the organizing teams, partners, and festival lovers who helped make Sumol Summer Fest a more responsible celebration!